Brand Campaign

Concept Creator + Copywriter

Community First Credit Union gives its members the tools they need to just be themselves. To evolve their "Just Be Yourself" tagline, I created the concept for their 2022 brand campaign, "Own It." Tactics included television, radio, streaming, and digital.

Onboarding

Copywriter + Project Coordinator
Jovia Financial Credit Union promises to help its members live the life they want. I coordinated and implemented a multi-channel onboarding program and wrote the emails, direct mails, and text messages. 

Website + Social Media

Copywriter + Content Strategist
Meliora Health is a leading digital provider of mental health and neurodevelopmental services for kids and teens. I write the copy for their website and their social media content, both paid and organic.

Content Development + Blogs

Copywriter 

The Love Always Project is a movement promoting the discussion about end-of-life issues to help people plan for death and ease the pain of loved ones. I write blogs and articles for their website, positively contributing to their content plan and SEO strategy.

Content Development + Blogs

Copywriter
First Capital Bank of Texas is a leading community bank in West Texas. They provide a range of financial services, including personal and business banking. I write financial literacy blogs to explain and simplify complex topics for their existing customers and prospective ones.